Story subject type that’s guaranteed to attract readers!

  • You’re about to read about something grandiose and monumental, something that affects millions of humans and maybe other species. Actually, it can be very personal too, but Shakespearean nonetheless.
  • You know instantly that the author is an opinionated smart-ass (or — another way to put it — an asshole with strong opinions)…

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A Russian immigrant in America, father of 4, Cambridge and Harvard Business School alum. I run and write every day.

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